Like many companies, we send out Christmas gifts to clients around the holidays. In the past we've done gift cards and thank you notes. But this year we wanted to mix it up. We wanted something that was kind of cool and that people might put on their desk and show off to other co-workers. Why? For two reasons. One, we always think something cool is better than a run of the mill gift card. Two, we want to be top of mind. When someone thinks about a potential video project they have, we want them to look at their desk and say "oh yeah, AV Collective would be great for this!". To help that along, we stuck one of our brand new AV Collective stickers to the back. We didn't break the bank, but we found some fun "My Cinema Lightboxes", ordered up some stickers for the back, added in a USB plug so the people receiving it don't have to come up with 6 AA batteries, and we mailed them off via the good ol USPS.
So what will come of it? Hopefully it will make someone smile and let them customize their desk a little bit to show off their personality. And if it makes them think of us for a new project, that's an added bonus.